Cms Irvine - News & Articles

Cms Irvine - News & Articles

You could even (cheekily!) run acompetition to encourage subscribers to visit your site, andfind those inevitable bugs, before the rest of the web does!!===== Side Bar =====If you don't run a newsletter, this is one (of many) great reasonswhy you should! Listbot, Topica, e-circle are just a few servicesthat provide free, ad-supported, newsletters: - http://www.listbot.com - http://www.topica.com - http://www.ecircle-uk.com===== Side Bar ===== 2: TELL YOUR FRIENDS, FAMILY, ANYONETell friends, family and others who are (legitimately) in youraddress book. Make your e-mail personal, and friendly. And betterstill, just talk about how your site now benefits or involves them.That is, just discuss: * your new link to their site * your promotion of their affiliate program * their new article, now on your siteEven busy friends and family, need to be 'encouraged'! Always focuson benefits, but *get them* to visit! 3: TELL THE NEWSGROUPSTell the newsgroups about your new site, but only do this if youare a regular contributor. Simply announce your site - checkthat site announcements are allowed, first! - with a few goodreasons why members should visit! Better still, contribute to thenewsgroup, and simply leave your URL as part of your 'signature'.A great place to find suitable newsgroups is - http://www.deja.com/usenet/ (now http://groups.google.com) 4: WHAT ABOUT SEARCH ENGINES?DON'T just blast your new pages to all the search engines /directories! This may seem like spam to them, and your new pages(or even your whole site) may get banned. This is because somesearch engines need to be told about new pages, others don't. Anddirectories generally just like to know about the main page on yoursite (unless you've just added a lot of content on a completelydifferent theme).Search engine policies change regularly, so find out from others byvisiting a search engine forum, or asking someone you consider tobe an expert. An excellent place to find search engine advice ishttp://www.searchengineforums.com [HELP! and New Member Forum].(So what did *I* do? I just submitted one new page to the majorsearch engines. This page has links to all of the other new pages,too, so the search engine spiders should eventually index all of mynew content. I visited searchengineforums first, obviously!) 5: DON'T FORGET PAY-PER-CLICK SEARCH ENGINES!Add more keywords to your various pay-per-click accounts. This is agreat way to make new content available, quickly. (You just have towait for keyword-approval by the pay-per-click administrators).Choose profitable keywords (high demand, low supply), identifiedwhen you began creating new content. But, as you pay for eachclick, it's important that you only get clicks from your potentialcustomers; so choose your keywords, title & description carefully.===== Big Side Bar =====Don't know what Pay-per-click search engines are? They are searchengines, like GoTo, that allow you to choose how highly your siteranks for a particular keyword. So you make a bid on a keyword. Andif your bid is highest, your site features highest on that searchengine's ranking, for that keyword. And for each click your listinggenerates, you pay the amount that you bid to the search engine.Pay-per-click search engines are proving to be an excellent way toget extra traffic. Especially when you consider that results fromGoTo, the main pay-per-click, feed into highly-placed sponsoredlinks on many of the major search engines.