Great Content Versus Great Writing You do not need to be a Pulitzer-type writer to produce solidsite content. Those who disagree, are generally good writers. Thus they tend to believe great site content is great prose. This is stuff and nonsense. True, the easiest and most straightforward way to build greatcontent is to create quality prose. But it's far from being theonly way. For example, a site loaded with "how to" informationwill do fine, provided enough people want what is offered. Andin writing this kind of content, the focus is on clearexplanation, not grammar. Here's another example.An Aside About Fishing My fishing experience amounts to having been with somefellows upon three occasions who were doing so. All I rememberabout the ocean trip is being seasick. Another time I walked theperimeter of a small lake twice with a neat fellow moreinterested in walking than fishing. The only pro I've met was a fellow with a fly rod. He caught his limit in minimal time in a stream rod & reel types claimed was "fished out." This makes me uniquely qualified to define a site of great interest to fisherman.What follows is all made up. Any resemblanceto truth about fishing is pure coincidence. Let's Go Fishing Bill, who owns FishNow.Com, got a call from Phil, made somenotes, and immediately wrote the following, sent it out in hisnewsletter, and posted it on his site. "Bill here, with a neat update from Phil Randal who just called. (You probably remember him from our Caught 'Em forum. He knows what he's about.) Just now he's at Triangle lake. It's great country and even better fishing. It's about 20 miles east of Kramer's Junction on Hy 145. To get there, take the dirt road that starts behind Kelly's Feedstore. Takes maybe 40 minutes, and you don't need four-wheel. (Click here for a map you can print. I've marked the route.)" An Aside: The map is a GIF copy of an actual map on whichBill has sketched the route. Throughout he's added text like,"Stream here; drive right through it." And below the map is alink. "If you're short of time, check with the Travel Desk. They'll arrange to pick you up and put you beside Triangle lakein quick time. And the rates are the best I've seen." "They've got a room at the lodge at Rising Creek cometomorrow if you want. And a cabin this weekend. You can get from there to Triangle on horseback in about four hours. Or Jake can run you up in his Land Rover in about an hour and a half. Fact is, fishings pretty good in Rising Creek just now."Back To The Message "Now get this. Phil says he's catching his limit every day in less than two hours. And they aren't minnows, either. He's got one he wants measured. Thinks he's got a record. Whatever, it's got size. Those who know Phil, know he do
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